From VB: The mobile war is over and the app has won 80% of mobile time spent in apps

Apps rule the world and Facebook takes as much as 18%. 80% of our time on smartphones are spent on  apps and 18% of that amount was spent on Facebook. Maybe it’s time to turn of the phone and take a break.

Flurry 关于美国人在智能手机上所花时间占比的图表，VB 进行了讨论。80% 的时间被 app 所占，所以得出结论：这是一个属于 app 的世界。2012 年的数据显示每天上线的新 app 平均就有 7.9 个，越来越多的 app 想要占据这个市场。平均每人在 FB 上每天要花费半个钟头，这个数据很可怕。我们花在这些应用上的时间越多，精力就越为分散。而我个人也发现花在「碎片阅读」上的时间日渐累积，「完整阅读」的机会就越来越没有，而离开「完整阅读」，根本就失去了知识的输入。这里的「完整阅读」，指的是读书和做研究考据的阅读，以后再详谈。

See this graph:

From VentureBeat:

According to app analytics firm Flurry, which tracks app usage on a staggering 300,000 apps on over a billion active mobile devices, we spend an average of 158 minutes each and every day on our smartphones and tablets. Two hours and seven minutes of that is in an app, and only 31 minutes is in a browser, surfing the old-school web.

A big chunk of that 158 minutes is taken up with games — 32 percent — but it’s almost shocking to see how much time a single app and a single company eats up. Eighteen percent of all the time that Americans spend on their phones is spent in the Facebook app, a figure that by itself dwarfs all other social networking apps.